![]() I understand that money goes in through the advertisers: But how is that money sufficient to maintain the current websites? Users can also self-fund their wallet, if they have disposable income. If they pay us in dollars, we purchase BAT as needed from the market. To your last point, the "money going in" comes from advertisers. BAT is simply a utility token, whose utility is currently best demonstrated within the Brave ecosystem. Users can also have their rewards converted into another type of asset or currency via Uphold too. This also means that everybody with attention (and not necessarily disposable income) can support the content they love online.Īs for paying out in BAT, creators can choose to have BAT auto-converted into Bitcoin, US Dollars, etc. The blockchain enables users to effortlessly and anonymously participate. Rewards come in the form of BAT, which moves more easily and comes with considerably less friction. Each ad nets you, the user, 70% of the associated revenue. Per and, users opt-in to Brave Rewards and begin participating with privacy-preserving Ads. I recently did a 5 minute video on the history of digital advertising, with an introduction to Brave's model. If brave had something like a subsciption service or other way to get additional funds into the Network, then it might be more understandable, but even then: Why should I support someone by using BATs instead of paypaling/patreoning/whatever-elseing him the money directly? Somehow there has to be money going into the system that supports its own existance. This means that you get potentially even less money, since less ads are watched and the ones that are watched are more diluted (even if brave currently doesn't take a cut at the moment: At some point they have to pay their developers, too).Īlso, why do they pay out in BAT? (other than the fact that they cooperate with "uphold" a crypto-exchange and that they also really really want to jump on the crypto-bandwagon) The difference is that now you watch fewer ads in total, and you have the Brave-browser as an inbetween, which also somehow has to survive. That seems like watching these fewer ads directly on the site, just with a few hoops in between. ![]() ![]() You watch significantly fewer ads than before, these ads are then supplied to whoever you yourself engage with. ![]() I still don't really get how brave is supposed to work: ![]()
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